Laundry Detergent & Fabric Softeners Innovation Trends Report 2017 – Research and Markets

DUBLIN–(BUSINESS WIRE)–The „New Product Digest: Laundry Detergent & Fabric Softeners” report has been added to Research and Markets’ offering.

Get the lowdown on many dozens of notable launches from the laundry detergent & fabric softeners category over the last year, in a handy bitesize format. Understand the key innovation trends impacting your category at a glance.

Reasons to Purchase:

  • Get inspired by the latest launches and discover new ideas to feed into your own product development cycles.
  • Use key intelligence to sharpen your strategy and boost revenues and profitability.

What’s Included:

  • Dozens of the most interesting recent product launches in the category from across the globe
  • Detailed information on every product, including packshots, brands, claims, product marketing, varieties and more

Category Definitions:

  • Laundry Detergent: Detergents designed for use in hand or machine washing, often in powder, tablet, liquid, gel and capsule formats. Includes 2-in-1 detergents and conditioners and detergents with a stain-removing function. Excludes laundry additives that do not have a detergent function
  • Fabric Softeners: A laundry additive designed to reduce laundry static and soften fabrics.

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